It’s hard to search for any company without finding an outsourced alternative. Though a user of outsourcing (I feel like I’m at a recovery group meeting) in the past, there were some hard lessons learned along the way that I thought would be helpful to share with you.
Before we start, the assumption I’m working with for this post is that outsourcing implies off-shore or out-of-town. We can explore the same analysis to what we like to call ‘local-sourcing’ (finding a local, outsourced alternative that is in your time zone/language/area code) in a later post.
Another assumption is mainly dealing with outsourcing web development/design and not content writing or other freelance ventures.
First, here’s are a few of the common reasons people outsource:
- Technology has made the world smaller
- Too expensive to hire people locally; “Man, it’s only $20/hour!”
- Need to deliver a finished product for a client but you know their budget won’t allow them to do it without finding cheaper development
Let’s pick apart the reasons:
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How do you know the best route to take for your next website project or online marketing campaign? Helping businesses make the right turn with digital marketing is what I am all about. I co-founded a digital marketing agency called